Can I be honest with you? We need to talk about how AI actually makes you feel, because most of what we say about AI is not really about AI at all: it’s about us.
SQL Server emergency? Email pinal@sqlauthority.com with URGENT in the subject line.
From Baby SQLAuthority to Author: Shaivi, You Made Us Proud
Balance, Bounce & Believe: A Practical Guide for Young Gymnasts is the book our daughter, Shaivi Pinalkumar Dave, has written, and for Nupur and me, it is not only a book.
Enterprise AI’s Hidden Problem Is Organizational Amnesia
When enterprise AI gives a wrong answer, we blame the model. Often the real failure is organizational amnesia: the company cannot remember what it already knows.
AI, Disposable Apps, and the Sunday Evenings We Are Losing
Here is the story of AI, Disposable Apps, and the Sunday Evenings We Are Losing. It was a Sunday evening. Around 8:15 PM.
SQL and AI – I Am Staying Relevant. Are You?
I am staying relevant. Are you?
I know that is a heavy way to start. Maybe you have not even said it to yourself, because saying it makes it real.
SQL Server Monitoring Across Cloud, Hybrid, and On-Prem
Let us talk about SQL Server Monitoring Across Cloud, Hybrid, and On-Prem. This is not a tooling problem.
Real-Time Performance Views That Make Troubleshooting Easier
Let us talk about Real-Time Performance Views That Make Troubleshooting Easier. And it is more common than it should be.
SQL Server slow? Let's fix it together in about four hours.
In my Comprehensive Database Performance Health Check, you share your screen, I guide you, and we fix your biggest performance troublemakers. No passwords. No remote access.
You keep every script, and the know-how to fix it yourself next time.
Want your whole team to learn it?
My Practical Workshop has no PowerPoint, just live demos. My AI Enablement Workshop shows your team where AI saves hours, and where it quietly costs them.
Over 400 customers have worked with me this way, and not one shared a password. See all consulting options.
Who We Are
Pinal Dave is an SQL Server Performance Tuning Expert and independent consultant with over 24 years of hands-on experience. He holds a Masters of Science degree and numerous database certifications.
Pinal has authored 19 books and 125 Pluralsight courses. To freely share his knowledge and help others build their expertise, Pinal has also written more than 5,800 database tech articles on his blog at https://blog.sqlauthority.com.
Pinal is also a CrossFit Level 1 Trainer (CF-L1) and CrossFit Level 2 Trainer (CF-L2).
Nupur Dave is a social media enthusiast and an independent consultant. She primarily focuses on the database domain, helping clients build short and long-term multi-channel campaigns to drive leads for their sales pipeline.
Shaivi Pinalkumar Dave is a book author and a women’s artistic gymnast.

