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Trust Is the Product: Selling Invisible Work in the Age of AI

August 5, 2024
Pinal Dave
AI
AI, Career Advice, Consulting, Professional Development

Invisible work is most of what a good DBA does, and the better it goes, the less anyone sees it. AI can now produce a polished report in seconds, so polish no longer proves anything. This post shows how to keep a real record, log the near misses and earn the trust clients are paying for.

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Database Performance Health Check

50 Minutes vs. 4 Hours for Database Performance Health Check

June 14, 2023
Pinal Dave
SQLAuthority News
Consulting, SQL Performance

the On-Demand (50 Minutes) consultation and the Comprehensive Database Performance Health Check (4 Hours).

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An experienced hand passing a wooden mallet to an apprentice over a nearly finished boat hull

Consulting Wrap Up – What Next and How to Get Started

March 30, 2019
Pinal Dave
SQL Performance
Best Practices, Comprehensive Database Performance Health Check, Consulting, DBA, SQL Server

Use this consulting wrap up to keep a practical engagement checklist, choose the right service, and prepare the first email to get started.

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Consulting 105 – Why Don’t I Want My Customers to Return for the Same Problem?

March 29, 2019
Pinal Dave
SQL Performance
Best Practices, Comprehensive Database Performance Health Check, Consulting, SQL Performance, SQL Server

Learn to diagnose the same problem yourself, distinguish symptom relief from a root-cause fix, and know when a follow-up is useful.

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Two hands passing a jar of sourdough starter across a counter, a loaf from it cooling behind

Consulting 104 – Why Do I Give All the Performance Tuning Scripts to My Customers?

March 28, 2019
Pinal Dave
SQL Performance
Best Practices, Comprehensive Database Performance Health Check, Consulting, SQL Scripts, SQL Server

Keep performance tuning scripts with explanations, before-values, undo steps, and a configuration history your team can compare later.

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An open first aid kit on a rock with its contents laid out in order, a hand reaching for the first

Consulting 103 – Why Do I Assure SQL Server Performance Optimization in 4 Hours?

March 27, 2019
Pinal Dave
SQL Performance
Comprehensive Database Performance Health Check, Consulting, SQL Performance, SQL Server, SQL Wait Stats

See how performance optimization in 4 hours follows focused triage, reviewed fixes, and a written action plan for the work that remains.

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Two spirit levels on stone steps, one bubble centered on the new step, one off on the old

Consulting 102 – What Do I Promise in Every Engagement?

March 26, 2019
Pinal Dave
SQL Performance
Comprehensive Database Performance Health Check, Consulting, SQL DMV, SQL Server, SQL Wait Stats

Know what I promise in every engagement, define a useful baseline, and compare performance changes without trusting a speed claim.

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